It’s Not Just in Your Head, the Web Is Slowing Down
It’s not your imagination, and it’s not because AT&T — and possibly others — is purposefully cutting speeds to unlimited data plan users. The Internet is slowing down. The reason: Websites are growing in size, causing slower load times.
The average website is now 2.1 MB in size, compared to 1.5 MB two years ago, according to HTTP Archive, an Internet data measurement company. Multiple reasons can explain this increase in size.
Sites have been adding more content in an effort to drum up traffic, such as videos, engaging images, interactive plug-ins (comments and feeds) and other code and script-heavy features. Websites are becoming more and more technically advanced, and other sites have to keep adding features to stay competitive.
To keep up with the rapidly increasing number of users accessing sites on various platforms, developers are offering more versions of websites as well as apps to accommodate all devices, including smartphones, watches, tablets, and other gadgets. All of these versions require additional code, ultimately adding to the weight of a given website.
Then there are the advertisers who want to get the user’s attention by creating dramatic displays for their products that consume even more bandwidth.
Websites also want to know who is visiting their pages, both welcome and unwelcome visitors. New tools that track and analyze visitors have increased in popularity, as well as stronger encryption technology to add more security. These security measures and trackers require more code, again slowing load times.
Unfortunately for websites trying to keep up with the times, Google has just introduced a new ‘Slow to Load’ warning sign in mobile search results. Since mobile searches account for more than half of the total Google searches in 10 countries, Google wants to enhance user experience for those on their mobile platform.
Although the weight of a website isn’t all that contributes to slow loading, it’s a major factor. Other reasons include users overusing data, a poor connection, or a high level of traffic in the mobile network.
Google also changed its algorithm in April, so now ‘mobile friendly’ sites are ranked higher on search results, while those that fail to meet its criteria are ranked lower.
Although the internet is only slowing by a matter of seconds, it’s still slowing down. All the more reason for a user to become frustrated with a page that’s taking a couple extra seconds to load and go to a competitor’s site.
It’s Official: No Government Shutdown – for Now
President Trump signed a short-term continuing resolution today to fund the federal government through Friday, December 22.
Bloomberg called the maneuver “a monumental piece of can kicking,” which is no doubt the case, but at least you’ll be able to visit your favorite national park over the weekend.
Here's to small victories!
Greenspan Has a Warning About the GOP Tax Plan
The Republican tax cuts won’t do much for economic growth, former Federal Reserve Chair Alan Greenspan told CNBC Wednesday, but they will damage the country’s fiscal situation while creating the threat of stagflation. "This is a terrible fiscal situation we've got ourselves into," Greenspan said. "The administration is doing tax cuts and a spending decrease, but he's doing them in the wrong order. What we need right now is to focus totally on reducing the debt."
The US Economy Hits a Sweet Spot
“The U.S. economy is running at its full potential for the first time in a decade, a new milestone for an expansion now in its ninth year,” The Wall Street Journal reports. But the milestone was reached, in part, because the Congressional Budget Office has, over the last 10 years, downgraded its estimate of the economy’s potential output. “Some economists think more slack remains in the job market than October’s 4.1% unemployment rate would suggest. Also, economic output is still well below its potential level based on estimates produced a decade ago by the CBO.”
The New York Times Drums Up Opposition to the Tax Bill
The New York Times editorial board took to Twitter Wednesday “to urge the Senate to reject a tax bill that hurts the middle class & the nation's fiscal health.”
Using the hashtag #thetaxbillshurts, the NYT Opinion account posted phone numbers for Sens. Susan Collins, Bob Corker, Jeff Flake, James Lankford, John McCain, Lisa Murkowski and Jerry Moran. It urged readers to call the senators and encourage them to oppose the bill.
In an editorial published Tuesday night, the Times wrote that “Republican senators have a choice. They can follow the will of their donors and vote to take money from the middle class and give it to the wealthiest people in the world. Or they can vote no, to protect the public and the financial health of the government.”
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Can Trump Succeed Where Mnuchin and Cohn Have Flopped?
President Trump met with members of the Senate Finance Committee Monday and is scheduled to attend Senate Republicans’ weekly policy lunch and make a personal push for the tax plan on Tuesday. Will he be a more effective salesman than surrogates in his administration?
Politico’s Annie Karni and Eliana Johnson report that both Democrats and Republicans say Mnuchin and chief economic adviser Gary Cohn have repeatedly botched their tax pitches, “in part due to their own backgrounds” as wealthy Goldman Sachs alums. “House Speaker Paul Ryan earlier this month asked the White House not to send Mnuchin to the Hill to talk with Republican lawmakers about the bill, according to two people familiar with the discussions — though Ryan has praised the Treasury secretary’s ability to improve the legislation itself,” Karni and Johnson write.